Investors make decisions for all kinds of reasons.  Most people try to take a rational approach, thinking through the pros and cons of any particular investment, analyzing a variety of factors, considering their options within the context of their own portfolio.

Or, at least that’s what they’d like to think.

In our experience, people make investment decisions emotionally. This is true of both seasoned institutional investors, and the affluent.  Maybe the market is down – this may entice an investor to abandon a carefully constructed investment plan.  Or they’ll see the market surging, and decide to jump in so they don’t get left behind.

In many cases, these are poor decisions made for irrational reasons.

As Graystone Consulting’s San Antonio team, our job is to help our clients avoid these kinds of mistakes.  For our investors, we prefer an “institutional” approach that is reasoned, disciplined, objective and focused on preservation.  We simply don’t believe in chasing the market or striving for unsustainable rates of return.  This conservative, basic “blocking and tackling” approach is at the core of the Quantitative Group’s process.  Keeping clients out of harm’s way is important to us.